Home
User Guide
The information contained in this section applies to IBM WebSphere Commerce Version 7.0.0.9 and Feautre Pack 8. The documentation also applies to all subsequent releases and modifications until otherwise indicated in new editions.
Operating
IBM Management Center for WebSphere Commerce
The IBM Management Center for WebSphere Commerce, or Management Center, is a suite of tools to support store management, merchandising, and marketing tasks for business users (Sellers, Marketing Managers, Product Managers, Catalog Managers, and others).
Marketing tool
Use the Marketing tool in Management Center to create and manage marketing campaigns and other store content (excluding catalog content). You can use the extensive precision marketing features in the tool to deliver targeted marketing messages to customers.
Working with activity statistics
The Marketing tool gathers and displays various types of statistical data about your Web, Dialog, and email activities.
Viewing statistics for an email activity
You can view the statistics for email activities to evaluate their success while they are in progress or when they are complete. For each email activity, you can review statistics that are related to email delivery and email effectiveness.

Viewing statistics for an email activity

You can view the statistics for email activities to evaluate their success while they are in progress or when they are complete. For each email activity, you can review statistics that are related to email delivery and email effectiveness.These statistics include the number of email deliveries that were attempted, that were delivered, and that were not delivered and bounced back. The summary also indicates the number of emails that were opened and that were clicked.

Procedure

Open the Marketing tool.
Click the Activities folder in the explorer view.
Right-click the email activity for which you want to view statistics. Then, click Open.
The properties page opens for the selected email activity.
Click the Statistics tab to view the statistical data.
To close the activity, click Close.