Viewing the IBM Digital Analytics E-Marketing Spots report
For each e-Marketing Spot on your storefront, you can generate a report from IBM Digital Analytics, formerly known as Coremetrics Analytics. This report can provide metrics for clicks, sales, orders, and more information. Use the E-Marketing Spots report to understand which e-Marketing Spots are generating the most value, and to see which web and email activities are generating the best returns for a specific e-Marketing Spot.
Before you begin
Procedure
- Open the Marketing tool.
- In the explorer view, right-click the E-Marketing Spots folder.
- Click View E-Marketing Spots Report.
- If prompted, log on to IBM Digital Analytics.
Results
In a new browser, the E-Marketing Spots report displays in IBM Digital Analytics.