Trigger: Customer Checks In

Use this trigger in a dialog activity to begin or continue the activity as soon as a shopper checks into a point of interest or a region by using their mobile device. With this trigger, you can provide relevant incentives to customers who use store promotions. These incentives can build loyalty and encourage customers to make additional purchases.

This trigger provides a means to reach out to customers when they first check in to either a specific store or a geographical region. This is usually an indication that the customer currently has a keen interest in your store.

You can target customers with marketing materials or promotions offers with the following actions:

• Send a message. See Action: Send Message
• Issue a coupon. See Action: Issue Coupon
• Put customer into a segment. See Action: Add To or Remove From Customer Segment

Example

Here is an example of a dialog activity that uses this trigger for a point of interest:

When a customer checks in to Edmonton Place Mall using their mobile device, the customer receives an email and a reward such as a coupon.

The dialog activity looks like this:

In this example, the dialog activity uses this trigger for a region:

When a customer checks in to any point of interest in the Alberta region using their mobile device, send the customer a text message.