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Unica+ Real Time Personalization
Real Time Personalization provides one stop shop for designing real time marketing strategies.
Users will be able to configure the intended offers, select the target customers, and fine tune the rules of marketing rules.
Version 25.1.1
What's New:
  • Enhanced Multi-Channel support.
  • Advanced Personalization Rules.
  • Segment Central Integration.
  • HTML Editor support for Creatives.
  • OfferList Support.
Version 25.1.0
What's New:
  • Sophisticated query builder.
  • Dynamic rule scoring.
  • Events and events patterns.
  • MaxAI enabled.
  • Multi-partition support.
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