Assign final cell codes

You must assign cell codes in either your pre-optimization or post-optimization flowchart.

You can assign cell codes when configuring the Optimize process in the pre-optimization flowchart. Otherwise, you must segment the cells back into their original cells, and then assign cell codes in the post-optimization flowchart.

The cell codes that are generated from the pre-optimization flowchart are available to you in the PCT and OCT. These cell codes can be included your contact list as an HCL® Campaign Generated Field (ICFG). If the cell codes are needed only by your fulfillment vendor, this method might be sufficient. However, if you need the cell codes for analysis and reporting purposes, consider the following methods:

• Use the CellCode field in the PCT and OCT, and include the field in the ContactHistory table as an additionally tracked field.

  Use a contact processes such as Mail List to include a field from the PCT to an additionally tracked field. For more information about additionally tracked fields, see the HCL Campaign User's Guide. You can then customize your Campaign reports to use the field from contact history for grouping by cell.

  Note: This method is an expensive way to store cell codes. Since you must repeat this procedure, the cell code is stored once per contact in the Contact history system table.
• Resegment by the cell codes in the OCT and PCT and then assign your final cell codes in the Segment process. This method allows you to use all the standard reporting by cell reports that are provided with Campaign.