What's new for business users

IBM Customer Service for WebSphere Commerce

WebSphere Commerce V8.0 provides new customer service enhancements with Customer Service for WebSphere Commerce that enable a customer service representative (CSR) to resolve common issues and capture orders. These new capabilities are built into the WebSphere Commerce V8.0 storefront and enable a CSR to perform key tasks on behalf of a guest, registered customers, and for both B2B and B2C business models. Customer Service for WebSphere Commerce is offered for both Professional and Enterprise editions.

Because the customer service enhancements are built into the storefront, site owners benefit from:

• A cost effective solution that uses a single and centrally maintained web application that delivers a common user interface for both customers and CSRs.
• An intuitive customer service interface for the storefront that CSRs can quickly use with little training.
• A common experience for customers and CSRs that helps CSRs solve customer issues faster.
• Personalized content and promotions that are presented to CSRs to help drive increased sales.
• Powerful WebSphere Commerce site search to quickly find the right products for customers.

With the new customer service enhancements, CSRs can:

• Work with customer accounts for both B2B and B2C business models.
• Find products through catalog navigation or through powerful faceted search that provides detailed product information.
• Work with customer orders so they can create new orders, view order history, and cancel orders.

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IBM Management Center for WebSphere Commerce

In Version 8.0, the Management Center is updated to use Dynamic HTML (DHTML) and the open source Spring Framework. This update makes it easier for developers to customize and embed custom tools in the Management Center. With DHTML, Management Center is no longer dependent on Adobe Flash technology, and developers who customize the Management Center can now view their changes without first compiling their code. Additionally, the Management Center user interface now has a new look.

In addition to the enhancements for business users, Version 8.0:

• Leverages a software platform upgrade to the latest versions of the web application server, database, and integrated developer environment.
• Incorporates the capabilities of earlier WebSphere Commerce V7.0 feature packs.
• Provides more streamlined packaging options.
• Allows businesses to use the Gift Center capability in their physical stores, without the purchase of an additional license.

Like Version 7.0, Version 8.0 can be deployed on premises or in the cloud through IBM Commerce on Cloud. For details, visit http://www.ibm.com/software/products/en/commerce-on-cloud

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