Assigning score fields in the Optimize process
You can assign score fields to cell and offer combinations.
About this task
You can assign the same score field or different score fields to each cell and offer combination. For example, if the same offer is given to each of three cells, the score field for all three cell-offer rows might be MyOfferScore. Alternatively, if three different offers are given to the same cell, the score field for each cell-offer row might be different, such as Offer1Score, Offer2Score, and Offer3Score.