Unica Interact License

Interact license uses Omni Channel Interaction to calculate the usage. An Omni Channel Interaction is defined as:

Omni Channel Interaction

An Omni Channel Interaction is a unique personalization session for an audience serviced by Unica Marketing Platform on any channel/device or touchpoint. A session is defined as a series of API requests from the same uniquely identified client with a time of no more than 30 minutes and no requests for APIs from other domains intervening between requests. In other words, a session ends when someone goes to another site, or 30 minutes of inactivity, whichever comes first.

An Omni Channel Interaction can be initiated by any channel/touchpoint (website, email, mobile etc.) or device (IVR/ATM/Kiosk/POS/Scanner etc.). This is derived by adding the total number of interactions for audiences across channels in a given year.

Unica Interact entitlement is calculated as:

  • Each session containing get-offers, get-offers-for-multiple-interaction-points, or post-event with triggered-action will be counted as one usage.
  • There will be no usage for all the subsequent get-offers, get-offers-for-multiple-interaction-points, or post-event with triggered-action API invocations in the same session.
  • There will be no usage for each newly created session.
  • There will be no usage for all the other API invocations.
  • Interact Multiple Server Groups:

    Slave platform(s) calls the master platform for maintaining entitlement consumption count. Interaction count pushed by Slave platform is added into Master Platform’s Interactions count.

    Example:
    • Master interaction count = 10
    • Slave interaction count = 5
    • Total interaction count to update on License server will be 10+5 = 15