Madisons mobile starter store
The Madisons mobile starter store provides a simplified storefront for mobile devices such as smartphones. It contains subsets of functionality that is provided by the Madisons starter store, optimized for common mobile HTML web browsers.
The Madisons mobile starter store complements the Madisons starter store, where mobile access to the store's catalog and store locator features enables cross-channel customer interactions. It demonstrates best practices in mobile store development with WebSphere Commerce, and can act as a base for implementing mobile storefronts. Deploying the Madisons starter store and Madisons mobile starter store, and integrating SMS support ensures that your WebSphere Commerce implementation captures the current web and mobile technologies.
Customers can browse the storefront and create a wish list, or add items to their shopping cart and complete the mobile checkout process. Orders that are placed in the Madisons mobile starter store use the mobile store locator during checkout, enabling the customer to pick up their items in-store when their order is ready.
Mobile web starter stores
The Madisons mobile starter store was provided in WebSphere Commerce Version 7 and enhanced in Feature Pack 1 to support mobile web applications.
The starter store is enhanced in Feature Pack 4 to provide additional functionality, with better layouts, and navigational flows. They are optimized for smartphone and tablet devices.
For more information, see Mobile Web starter stores.
Mobile device support
The Madisons mobile starter store is optimized for common mobile HTML web browsers, with a minimum display resolution of 240 x 320 pixels. That is, the mobile storefront targets smartphones that provide full HTML web browsing capabilities. The presentation elements of the Madisons mobile starter store are simplified to broaden support, consistency, and performance across multiple mobile platforms. This results in a robust mobile storefront that complements the Madisons starter store.
The Madisons mobile store contains device-specific support for determining
the mobile platform that is being used by shoppers. For example, the storefront can differentiate
between an iPhone shopper using its native browser, and an iPhone shopper using a mobile
application. The store is then customized to match the behavior of the shopper's browser or
mobile application.
- Mobile devices that do not meet the minimum display resolution. For example, 200 x 400 pixels.
- WAP-enabled mobile devices.
- Mobile devices that are i-mode phones.
Mobile devices that do not contain a browser or SMS capabilities are not supported.
Comparing the Madisons mobile starter store and the Madisons starter store assets
The Madisons mobile starter store shares a catalog as the Madisons starter store, however, does not share JSP and CSS file assets for the store pages. The publish process extracts the JSP files and JSP fragment files into the WC_eardir/Stores.war/storedir/mobile directory. The struts-config-ext.xml configuration file and access control policies are updated, and the access control policies are stored in the mobile.xml file. The Madisons mobile starter store e-Marketing Spots contain a mobile prefix to distinguish them from the Madisons starter store e-Marketing Spots of the same name.
The mobile pages are designed to function efficiently on mobile devices, and do not contain feature-rich Madisons starter store storefront logic. For example, the Madisons mobile starter store does not include the complexity of the Madisons starter store JSP files, and its use of Rich Internet Application (RIA) technologies such as Asynchronous JavaScript and XML (Ajax) and Dojo widgets in the storefront.
Madisons mobile starter store feature set
The Madisons mobile starter store contains subsets of functionality that is provided by the Madisons starter store, optimized for common mobile HTML web browsers.
| Feature | Madisons mobile starter store | Madisons starter store | |
|---|---|---|---|
| Catalog | Management Center Catalogs tool | ✓ | ✓ |
| Master and sales catalogs | ✓ | ✓ | |
| Categories, products, SKUs, bundles, and prebuilt kits | ✓ | ✓ | |
| Support for multiple images per product | ✓ | ✓ | |
| Pop-up windows that contain additional product details for store items | Product Quick Info | ||
| Merchandising associations, defining and descriptive attributes, list prices, and offer prices | ✓ | ✓ | |
| Simple and advanced search | ✓ | ✓ | |
| Product fast finder, where customers can quickly filter products that are based on attributes such as brand or price range | Housewares catalog data | ||
| Tiered pricing policy (offer price) | ✓ | ✓ | |
| Attachment assets | ✓ Note: The store does not show attachment assets for a
category. |
✓ Note: The store does not show attachment assets for a
category. |
|
| Product ranking | ✓ | ||
| Browsing history | ✓ | ||
| Marketing | Management Center Marketing tool | ✓ | ✓ |
| e-Marketing Spots containing scrollable items, products, categories, and merchandising associations. | ✓ | ✓ | |
| Promotions | Management Center Promotions tool | ✓ | ✓ |
| Promotion code entry | ✓ | ✓ | |
| Product-level promotions | ✓ | ✓ | |
| Order-level promotions | ✓ | ✓ | |
| Shipping-level promotions | ✓ | ||
| Support for personal coupon management by using a coupon wallet |
|
✓ | |
| Registration | Support for guest and registered customers | ✓ | ✓ |
| Support for persistent sessions (Remember Me) | ✓ | ✓ | |
| My Account flows | ✓ | ✓ | |
| Orders | Quick order | ✓ | |
| Scheduled orders | ✓ | ||
| Inventory availability | ✓ | ✓ | |
| Shopping cart | ✓ | ✓ | |
| Shopping cart pagination, providing paging controls for large shopping carts | ✓ | ✓ | |
| Wish lists | ✓ | ✓ | |
| Shipping charges and taxes | ✓ | ✓ | |
| Checkout | Checkout flow implementation | Step-by-step checkout using multiple pages | Step-by-step checkout using multiple pages |
| Payments | Payments subsystem |
|
|
| Support for guest and registered checkout | ✓ | ✓ | |
| Support for multiple shipping addresses | ✓ | ||
| Quick checkout | ✓ | ✓ | |
| Ship as complete or partial shipments | ✓ | ||
| Shipping instructions | ✓ | ||
| Multiple payments per order | ✓ | ||
| Buy online, pick up in-store | ✓ Note: This is the only checkout flow for the Madisons mobile
store. You can checkout, with the items being shipped to a store location for pickup. You can either
pay by credit card, or pay in-store. |
✓ Note: This is one of the checkout flows for the Madisons
starter store. You can checkout, with the items being shipped to an address, or in this scenario, to
a store location for pickup. |
|
| Store locator | Multiple entry points, with customizable integration points on the store locator page | ✓ | ✓ |
| Order status | Order status and tracking | ✓ | ✓ |
| Technology | Default Dojo toolkit version | 1.3.1 | |
| Support for web 2.0 technologies, by using Ajax and Dojo widgets | ✓ | ||
| Support for web 1.0 technologies | ✓ | ✓ | |
| Drag-and-drop support for the mini shopping cart and compare zone | ✓ | ||
| Support for changing product attributes directly on the shopping cart, such as color or fabric changes | ✓ | ||
| Options to customize the storefront and shopping experience | ✓ | ||
| Progress indicators on store pages, displayed while operations are in progress. For example, displayed when an Ajax request is triggered and removed when the request completes | ✓ | ||
| Default double-click handling implemented using JavaScript on store pages that benefit from blocking multiple requests, such as adding items to the shopping cart or completing an order at the end of the checkout process | ✓ | ||
| Support for IBM Digital Analytics, formerly known as Coremetrics Analytics | ✓ | ||
| Support for SMS order status notifications and marketing messages | ✓ | ✓ | |
| Search engine optimization | ✓ | ✓ | |
| Globalization support for stores displaying bi-directional languages. The store uses a locale-specific common1_1iw_iL.css Cascading Style Sheet (CSS) file where the directionality attribute can be specified | ✓ | ✓ | |
| Fully translated into multiple languages to support globalization | 13 languages | 13 languages Note: Full Arabic support
(ar_EG) is also available for the Madisons starter store.
|
|
| Support for accessibility standards, enabling those customers with disabilities to interact with web content by using assistive technologies |
Note: Accessibility guidelines for mobile devices are not well-defined or well
established. Therefore, accessibility standards are unsupported for the Madisons mobile starter
store.
|
✓ |