Madisons mobile starter store enables cross-channel customer interactions

The Madisons mobile starter store enables customers to browse the storefront using their mobile devices. It contains subsets of functionality provided by the Madisons starter store, optimized for common mobile HTML Web browsers. It compliments the Madisons starter store, where mobile access to the store's catalog and store locator features enables cross-channel customer interactions.

The Madisons mobile starter store demonstrates best practices in mobile store development with WebSphere Commerce, and can act as a base for implementing mobile storefronts. Deploying the Madisons starter store and the Madisons mobile starter store, and integrating SMS support ensures that your WebSphere Commerce implementation captures the current Web and mobile technologies.

Smart phone and tablet starter stores

You can deploy a richer mobile storefront on smart phone and tablet devices, either through the mobile Web, or through native mobile applications. See Smart phone and tablet starter stores with location-based services for more information.