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HCL Marketing Operations User Guide
HCL® Marketing Operations is a tool for enterprise planning, collaboration, and workflow that provides a complete solution for the needs of marketers. You can use Marketing Operations to get a comprehensive and holistic view of all marketing projects across your company.
By default, HCL® Marketing Operations provides a set of predefined reports and dashboard components. The Marketing Operations reports package provides additional example reports and dashboard report components that are created in IBM® Cognos®, a separate business intelligence application.
When the HCL® Marketing Operations reports package is installed, you can generate reports from the Analytics Home page.
The Marketing Activity report presents a list of all Marketing Operations users who logged in to the system during a specified date range, with the total number of projects each one created.

Generating the Marketing Activity report

The Marketing Activity report presents a list of all Marketing Operations users who logged in to the system during a specified date range, with the total number of projects each one created.

About this task

To generate a Marketing Activity report, complete the following steps.

Procedure

Select Analytics > Operational Analytics.
In the list of reports, click Marketing Activity Report.
A screen appears, which allows you to set filter criteria.
Choose start and end dates for the report.
Click Finish to create the report.

Results

The report contains the following columns: First Name, Last Name, Email Address, Login ID, No. of Projects, and No. of Subprojects.