The Facebook connector uploads contact information, for an existing audience or a new audience, to Facebook.
To use the Facebook connector, you must have an Ad account with Facebook.
To use the Facebook connector, the Unica administrator must configure a connection.
When defining a connection, press the Test button.
This topic shows how to perform data normalization for the Facebook connector.
The response from the Facebook connector contains the following fields:
HCL Unica Link uses the Facebook Ad API to perform the following activities: