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Campaign and SPSSMA
IBM SPSSMA Enterprise Marketing Edition: Installation Guide
Installing Unica Campaign and Unica Optimize
You must run the Unica installer to start the installation of Unica Campaign and Unica Optimize. The Unica installer starts the product installer during the installation process. Make sure that the Unica installer and the product installer are saved at the same location.
Completing the installation
After you complete the installation, you must complete additional steps before you configure IBM SPSS Modeler Advantage Enterprise Marketing Management Edition.

Unica Campaign
Release Notes
System Requirements
Installation Guides
Upgrade Guide
User Guide
Unica Campaign is a web-based solution that enables you to design, run, and analyze direct marketing campaigns.
Administrator Guides
Troubleshooting and Tuning
Performance depends on many factors, including your database and web server configuration, network connectivity and other configurations.
API Guides
Reports
Developer Guides
Campaign and SPSSMA
- Unica Campaign and IBM SPSSMA Integration Guide
- IBM SPSSMA Enterprise Marketing Edition: Installation Guide
  - Installation Guide
    An installation of HCL Unica products is complete when you install, configure, and deploy the HCL Unica products . The Installation Guide provides detailed information about installing, configuring, and deploying the products.
  - Planning the Unica Campaign and Unica Optimize installation
    When you plan your Unica Campaign and Unica Optimize installation, you must ensure that you have set up your system correctly, and that you have configured your environment to deal with any failures.
  - Installing Unica Campaign and Unica Optimize
    You must run the Unica installer to start the installation of Unica Campaign and Unica Optimize. The Unica installer starts the product installer during the installation process. Make sure that the Unica installer and the product installer are saved at the same location.
    - Configuring a DB2 database
      You must create and configure a database to store the IBM SPSS Modeler Advantage Enterprise Marketing Management Edition system tables.
    - Before you install IBM SPSS Modeler Advantage Enterprise Marketing Management Edition
      Before you begin to install IBM SPSS Modeler Advantage Enterprise Marketing Management Edition, review the following information.
    - Installing IBM® SPSS® Modeler Advantage Marketing Edition by using the GUI mode
      For Windows™, use the GUI mode to install IBM® SPSS® Modeler Advantage Marketing Edition. For UNIX™, use the X Window System mode to install IBM SPSS Modeler Advantage Marketing Edition.
    - Installing Unica Campaign and Unica Optimize silently
      Use the unattended or silent mode to install Unica Campaign and Unica Optimize multiple times.
    - Installing Unica Campaign and Unica Optimize using the console mode
      The console mode allows you to install Unica Campaign and Unica Optimize using the command-line window. You can select various options in the command-line window to complete tasks such as selecting the products to install or selecting the home directory for the installation.
    - Completing the installation
      After you complete the installation, you must complete additional steps before you configure IBM SPSS Modeler Advantage Enterprise Marketing Management Edition.
    - Starting IBM SPSS Modeler Advantage Enterprise Marketing Management Edition Listener process in UNIX™
      If IBM SPSS Modeler Advantage Enterprise Marketing Management Edition is installed on Windows™, the Modeler Server Listener process starts automatically as a Windows service. However, in UNIX™, you must start the process manually.
  - Configuring IBM SPSS Modeler Advantage Enterprise Marketing Management Edition after installation
    You must install the IBM® Deployment Manager after you successfully install IBM SPSS Modeler Advantage Enterprise Marketing Management Edition. Use the Deployment Manager to create server connections and resource definitions, which enable the single sign-on feature between Marketing Platform and IBM SPSS Modeler Advantage Enterprise Marketing Management Edition.
  - Uninstalling Unica Campaign and Unica Optimize
    Run the Unica Campaign and Unica Optimize uninstaller to uninstall Unica Campaign and Unica Optimize. When you run the uninstaller, the files that were created during the installation process are removed. For example, files such as configuration files, installer registry information, and user data are removed from the computer.
- IBM SPSSMA Marketing Edition and Unica Campaign: Release Notes
Integration guides
GDPR Guide
There are several basic concepts that can help you understand how to use Unica Campaign to create and manage marketing campaigns.
Licensing Guide
PDFs
Glossary
Notices

Completing the installation

After you complete the installation, you must complete additional steps before you configure IBM SPSS Modeler Advantage Enterprise Marketing Management Edition.

About this task

After installation, complete the following steps.

Procedure

Check the install log for errors. If there are no errors in the install log, continue with the next step.
In a Linux system, you need to increase the number of permitted processes by entering the ulimit command. Add the command to the Linux startup to ensure that the change is persistent.
For example:
```
ulimit -n 8192
/opt/AppServer/bin/startServer.sh server1
```
Start server.

You should see the IBM SPSS Collaboration and Deployment Services Enterprise Application listed.
Install the SPSS Deployment Manager on a Windows workstation.

Note: There is no Linux version of the SPSS Deployment Manager.

When you are ready to configure the Deployment Manager, the Listener needs to be running or your login credentials will fail. Be sure to use the username admin and the password you entered during the IBM SPSS Modeler Advantage Enterprise Marketing Management Edition installation.