Unica Journey is part of the Unica suite of products. Unica Journey version 25.1.1 requires Unica Platform 25.1.1.

Before installing Unica Journey version 25.1.1, you have to ensure that a few prerequisites are met.

In Unica Journey 25.1.1, we have introduced some new features, and we have made changes to some existing features or functionality

The following table lists the defects fixed in Unica Journey 25.1.1:

The following table lists the known issues in Unica Journey 25.1.1:

There are no limitation in Unica Journey 25.1.1:

If you encounter a problem that you cannot resolve by referring the documentation, your company's designated support contact can log a call with HCL technical support. Use these guidelines to ensure that your problem is resolved efficiently and successfully.

This hardware sizing guide provide information on the hardware requirements for installing Unica Journey. The calculations mentioned are based on assumptions related to application configuration and tuning. The guidelines shared are for information purpose only.

Unica Journey is a goal-based orchestration solution to craft, execute, and visualize context-driven, personalized, multi-step omnichannel customer experiences.

Unica has introduced New UI.

Before you begin using Unica Journey, you should assign roles and permissions to users.

To setup Apache Reverse Proxy server on Microsoft Windows, complete the following steps:

Interaction Logging for Journey is executed as a scheduled job. The scheduling parameters are set in application.properties file of the Journey Engine. The following is an example of the setting:

In Journey version 12.1.2 and earlier, the property JOURNEY_LOGGING, in the journey_master_config.properties file, was only used for tracing the audience.

In the 25.1.1 release, Journey has introduced support for adding a prefix to Kafka topics.

On every application server on which a Unica application is deployed, configure the web application server to use the certificates you have decided to employ.

Configuration of Mailchimp as external source with Journey.

Use the settings menu to manage the Journey integrations like Email connectors, SMS connectors, CRM connections, and REST integrations.

An installation of Unica Journey consists of several components including third-party tools (such as web application servers, databases, and load balancers) and components such as Unica Platform. All of these components have several properties, features, and settings you can configure to improve performance.

Journey Accelerators are prebuilt industry specific Journeys available in 12.1.1. These Journeys are built keeping customer experience in mind. These journeys will inspire marketer to create similar experiences in their environment.

Facilitate brand awareness in your new customers. Customers are sent communications based on store preference, top purchase category, and preferred interest category. Customers are also encouraged to sign up for newsletters, which are personalized in real-time based on date, member level, preferred interest, and top purchase category, among other factors, such as propensity model scores. Customers who have signed up for a newsletter and have made multiple purchases are invited to sign on to one of the convenient product subscription services. This accelerator can be tailored for any customer relationship maturation journey.

Promote the benefits of a mobile phone upgrade, based on each customer’s handset preference. To monitor the promotion, track customers’ email open rates and conversion rates. This accelerator can be tailored for any upgrade or upsell promotion across industries, such as product promotions, tickets, and travel reservations.

Provide a contactless, personalized experience for your customers. Welcome them each step of the way, from reservation to checkout by providing destination details, allowing them to set personal preferences, and recommending personalized upgrades to help them maximize their experience, all while monitoring your business goals. This accelerator can be tailored for any reservation-based or ticket-based events: room, car, vacation, events, concerts, conferences, and more.

Boost revenue by driving first time purchase, and increasing upsell and cross-sell purchases. This accelerator leverages gamification strategy to direct customers from their first time purchase towards a small upsell purchase, then large upsell purchase, and finally a cross-sell bundle purchase. This accelerator can be tailored for any upsell or cross-sell campaign: product upgrades, vacation upgrades and add-ons, account upgrades and add-ons.

Increase your conversion rate. Send reminders and incentives to customers who have abandoned their cart or form submission. This accelerator can be tailored for any cart submission, application submission, or form submission: product purchase or inquiries, loan applications, profile updates.

Build brand awareness through a personalized customer e-newsletter. Incentivize customers to stay engaged by encouraging them to enroll and set personal preferences. This accelerator can be tailored for any enrollment-based newsletter.

Drive ticket sales for your events. Engage your customers and resellers each step of the way with ticket purchase announcements, reminders, event teasers, and satisfaction surveys, all while monitoring your business goals. This accelerator can be tailored for any reservation-based or ticket-based events centered on specific dates: vacation packages, concerts, conferences, and more.

This Journey is created in partnership with Embel Assist (https://embelassist.com).

Drive wellness program enrollment and adoption. Members are invited to enroll and create a profile. Members are then incentivized to set and track health goals. This accelerator can be tailored for any program adoption journey.​

Send print, voice blast, email, and SMS communication streams to recent new and returning subscribers. Tailor messaging that is appropriate to the subscriber’s brand adoption experience. This accelerator can be tailored for any subscription-based welcome journey.​

Increase your loyalty points club effectiveness by driving adoption of your mobile app. Send reminders, confirmation messages, and incentives to customers via mobile push. This accelerator can be tailored for any points club adoption and mobile app adoption journey.​

You can Import Journey from Journey listing page. To Import a Journey, complete the following steps:

Unica Journey is a goal-based orchestration solution to craft, execute, and visualize context-driven, personalized, multi-step omnichannel customer experiences.

The following sections will explain the basic flow of events in designing Journey. Journey is a part of Unica UI and is launched and managed within the same window like Campaign and other products. It is no longer launched in a separate screen.

Entry source is the source from which you are providing data for the Journey. A Journey can have one or multiple entry sources.

Data definitions are the schema of your data.

Unica Journey is a goal-based orchestration solution to craft, execute, and visualize context-driven, personalized, multi-step omnichannel customer experiences.

Unica Journey contains capabilities for drip marketing. Marketers can run different Journeys for a single audience group and serve customers with better communications in each stage of marketing.

Templates page lists all the saved Journey templates. Details like Template Name, Template ID, create date, Data Definition associated and preview is available on this page. Click on the Preview hyperlink to see the preview of the Journey template.

From version 12.1.5, we have introduced a new feature named Stop Audience. You can use this feature to stop or pause the Journey for certain audiences.

Journey support offer from Centralized Offer Management (COM). Offer created in COM can be directly associated in email touchpoint with Link connectors in Unica Journey.

Use the settings menu to manage the Journey integrations like Email connectors, SMS connectors, CRM connections, and REST integrations.

The basic features are features that are accessible at any time.