Unica Campaign is a web-based solution that enables you to design, run, and analyze direct marketing campaigns.
Performance depends on many factors, including your database and web server configuration, network connectivity and other configurations.
Use the Validation Plug-in Developer's Kit (PDK) to develop custom validation logic for use in Unica Campaign.
A plug-in is a Java™ class that is loaded at startup time and called whenever a campaign or offer is validated.
The Validation PDK includes a sample validator, ExecutableCampaignValidator, which runs an executable, validate.sh, from the command line, to perform validation.
ExecutableCampaignValidator
validate.sh
Macros can be used in Unica Campaign and Unica Interact to enhance your flowcharts.
There are several basic concepts that can help you understand how to use Unica Campaign to create and manage marketing campaigns.