Unica Campaign is a web-based solution that enables you to design, run, and analyze direct marketing campaigns.
The Unica Campaign System Tables document is intended to help you understand the Unica Campaign data model for integration purposes.
The system table reference provides details on each of the Unica Campaign system tables. The data types that are indicated in the following tables are generic types that may be different in your Unica Campaign installation, depending on the database that is used for the system tables. The Unica Campaign system tables are stored in a database that was created prior to the Unica Campaign installation. The database can have any name. The ODBC or native connection provides a connection to the database. The Unica Campaign configuration settings under Campaign | partitions | partition1 | dataSources | UA_SYSTEM_TABLES determine how Unica Campaign interacts with databases, including its own system tables, for the default partition.
Performance depends on many factors, including your database and web server configuration, network connectivity and other configurations.
There are several basic concepts that can help you understand how to use Unica Campaign to create and manage marketing campaigns.