IS macro
The IS
macro
is available in Unica Campaign and Unica Interact.
Syntax
IS <keyword>
Parameters
keyword
Search condition, typically "NULL," "TRUE," "UNKNOWN," and "FALSE."
Description
IS
is used
in complex search conditions. The more complex the search, the more
useful the IS condition can be. These Boolean search conditions provide
an alternative way of expressing the basic search conditions.
IS returns different results in Unica Interact from Unica Campaign. NULL returns 1 if there is at least one NULL value for an audience id. UNKNOWN returns 1 for an audience id if it doesn't have any value.