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HCL Campaign User Guide
Use the installation roadmap to quickly find the information that you need for installing Campaign.
Campaign management
One of the first things you do in HCL Campaign is to create a marketing campaign to identify your objective. Each campaign is defined by its business objective, initiative, and effective date range. A campaign always consists of at least one flowchart, where you select recipients and assign offers. You can create, view, edit, delete, and perform similar operations on marketing campaigns.

Creating and managing campaigns

One of the first things you do in HCL Campaign is to create a marketing campaign to identify your objective. Each campaign is defined by its business objective, initiative, and effective date range. A campaign always consists of at least one flowchart, where you select recipients and assign offers. You can create, view, edit, delete, and perform similar operations on marketing campaigns.

Note: If Campaign is integrated with Marketing Operations, use campaign projects in Marketing Operations to work with campaigns. If your integrated system is configured to access legacy campaigns, you can open them by choosing Campaign > Campaigns and clicking the Campaign projects folder. Legacy campaigns are campaigns that were created in HCL® Campaign before the integration was enabled.

Working with campaigns requires the appropriate permissions. For information about permissions, see the Campaign Administrator's Guide.