Product Overview
Customer Experience is now the number one differentiator in decision making when transacting online. It is crucial that you are able to monitor, understand and manage those online experiences using quantitative data and insights from your actual customer sessions.
Unica Discover is an enterprise class digital customer experience analytics platform that delivers behavioural insights for your web and mobile web applications. Use Unica Discover to capture, replay, and visualize the online experience, and utilize the captured data to enrich other platforms in real time, providing a more complete view of the customer journey across channels.
Detecting customer struggle and its financial impact and then utilising those insights to improve processes, communication and using rich data to provide a more personalized experience.