Configuring the integration between Unica Campaign and IBM SPSS Modeler Advantage Enterprise Marketing Management Edition

You must ensure that Unica Campaign and IBM SPSS Modeler Advantage Enterprise Marketing Management Edition are installed and configured for integration.

About this task

To integrate Unica Campaign and IBM SPSS Modeler Advantage Enterprise Marketing Management Edition, install or upgrade the following components:

  • Unica Platform
  • Unica Campaign
  • IBM SPSS Modeler Advantage Enterprise Marketing Management Edition

The following image shows the architecture of the Unica Campaign and IBM SPSS Modeler Advantage Enterprise Marketing Management Edition integration. Both products are linked to a shared file system. The Unica Campaign setup includes a web server and an analytical server. The IBM SPSS Modeler Advantage Enterprise Marketing Management Edition setup includes the IBM SPSS Collaboration and Deployment Services and Modeler Advantage application server and the SPSS® Modeler server.


Unica Campaign-SPSS integrated architecture

Note: The steps that are described in the following table must be completed only by users with administrative security permissions.

Procedure

The following table provides an overview of the configuration process.
Table 1. Configuring the integration between Unica Campaign and IBM SPSS Modeler Advantage Enterprise Marketing Management Edition
Task Details Documentation
1. Install or upgrade the software. Use the Unica installer (9.1.0 or later) to install or upgrade the following components to the same version, in the order listed:
  1. Unica Platform
  2. Unica Campaign
  3. IBM SPSS Modeler Advantage Enterprise Marketing Management Edition (version 8.0.0 or later)
Note about installing: When you install IBM SPSS Modeler Advantage Enterprise Marketing Management Edition, make sure to use the native repository configuration.
Note about upgrading: If you are upgrading Unica Campaign, installing IBM SPSS Modeler Advantage Enterprise Marketing Management Edition automatically uninstalls PredictiveInsight and removes PredictiveInsight configuration parameters from Unica Platform.
 Installation and upgrades are described in the following documents:
  1. Unica Platform Installation Guide or Unica Platform Upgrade Guide
  2. Unica Campaign Installation Guide or Unica Campaign Upgrade Guide
  3. IBM SPSS Modeler Advantage Enterprise Marketing Management Edition Installation Guide
    Note: Make sure to complete the steps in the installation and configuration chapters before you start the steps in this chapter.
2. If IBM SPSS Modeler Advantage Enterprise Marketing Management Edition is deployed in BEA WebLogic, configure the Oracle WebLogic domain. In Oracle WebLogic, add the following lines to the config.xml file:
<enforce-valid-basic-auth-credentials>
false
</enforce-valid-basic-auth-credentials>
</security-configuration>
3. Create shared directories. A shared directory that is accessible by both Unica Campaign and IBM SPSS Modeler Advantage Enterprise Marketing Management Edition is used to transfer data between the two applications. The shared directory can be on the Campaign server, the SPSS server, or the network file system. Each partition requires its own shared directory.

The shared directory that is created in this step is the directory pointed to by the configuration settings in the next step.

 This task is typically completed by IT or other technical personnel.
4. Configure single sign-on. Single sign-on (SSO) allows users to access IBM SPSS Modeler Advantage Enterprise Marketing Management Edition from within the Unica user interface without being prompted to log in.

Single sign-on is configured on Unica Platform.

 Information about single sign-on is described in Single sign-on between Unica and IBM SPSS Modeler Advantage Enterprise Marketing Management Edition.

Additional information about configuring properties is described in Unica Platform Administration Guide.
5. Adjust configuration settings. You must adjust the configuration settings to specify the IBM SPSS Collaboration and Deployment Services server and the Decision Management server. You must also adjust the configuration settings for each Unica Campaign partition where you want to enable integration with IBM SPSS Modeler Advantage Enterprise Marketing Management Edition. The configuration properties are described in Configuring properties.