Modes of installation
The IBM® Marketing Software suite installer can run in one of the following modes: GUI mode, console mode, or silent mode (also called the unattended mode). Select a mode that suits your requirements when you install IBM SPSS MA EMM.
For upgrades, you use the installer to perform many of the same tasks that you perform during the initial installation.
GUI mode
Use the GUI mode for Windows or the X Window System mode for UNIX to install IBM SPSS MA EMM by using the graphical user interface.
Console mode
Use the console mode to install IBM SPSS MA EMM by using the command line window.
Silent mode
Use the silent or unattended mode to install IBM SPSS MA EMM multiple times. The silent mode uses response files for installation, and does not require user input during the installation process.